Audi Revolut F1 Team partners with Nexo for crypto debut

Audi Revolut F1 Team partners with Nexo as its official crypto partner, integrating Nexo’s products and branding to enhance fan engagement and global visibility in Formula 1.

Audi Revolut F1 Team has announced a multi-year partnership with digital assets platform Nexo, naming Nexo as its official digital asset and cryptocurrency partner as the team debuts in Formula 1. This collaboration will integrate Nexo’s products and services across the team’s platforms, aiming to boost global visibility and offer fans exclusive access, co-created content, and educational campaigns. Nexo’s branding will be featured on cars, uniforms, and helmets, with a focus on digital-first engagement, premium experiences, and innovative fan programs. Both organizations highlight shared values of innovation, performance, and disciplined execution. Nexo, managing over $11 billion in assets and having processed $371 billion in value, will use the partnership to showcase its digital finance tools, such as high-yield savings, crypto-backed loans, trading tools, and the first crypto debit/credit card. This alliance underscores the growing adoption of crypto in global sports and the integration of digital finance tools in mainstream platforms.